LEAD GEN SERVICES
You have over 7,000 options when it comes to marketing technology. We help you choose the right technology stack to support your supply chain marketing goals.
Marketing + Sales Alignment
The growing divide between marketing and sales alignment contributes to stalled deals and missed opportunities at the top of the funnel. We specialize in closing that gap.
We develop ICPs through extensive research into your client base and current market. By analyzing KPIs such as lifetime value and customer acquisition costs, we bring in more intelligence to help guide your sales funnel.
Create consistent funnel definitions that consolidate the lead qualification process and increase sales accountability. By providing access to meaningful and accurate data on a weekly basis, executive teams are able to track leads from acquisition to end-sale.
Social + Email Conversion
Hyper-targeted lists allow us to reach prospects with the right messaging at the right time. We use automated sequences to scale these efforts and make it possible to reach more prospects.
SEO + PPC
Text and display ads are a powerful tool in the supply chain marketing toolbelt. We combine these with click-to-call campaigns, retargeting and ongoing search engine optimization efforts to get your services in front of more people.
Leading comprehensive analyst relations programs that help define the core analysts for your industry and set achievable goals to improve or reinforce your company’s reputation.
Creating a universe of influencers that understand your business and deliver your key messages to your chosen audience through the voices that matter.
Concentrating on the kind of public relations that makes a difference in your reputation, influence, and sales to deliver positive impacts for your company.